Has it really been this long since we visited the blogosphere? Yikes, shame on us! Meanwhile, check out a snippet of the work we’ve done for HCVT, using marketing and the web to shore up their recruitment efforts in this down economy…
We’ve kicked off the new year in great fashion, recently signing on with Mail Media Corporation to deliver Marketing Research consulting services.
Founded in 2004 with corporate headquarters in Los Angeles, Mail.com Media Corp is a leader in digital entertainment and publishing with a portfolio of brands that cover everything from news, finance, entertainment, fashion, and technology.
We’re very happy this week to announce a new client, HCVT headquartered in Santa Monica, CA. HCVT is a privately owned Accounting firm with 7 offices in Southern California and is the 7th largest accounting firm in the LA area.
H9 will be designing new brochures for HCVT’s recruitment efforts and we look forward to delivering some great, eye-popping work for our latest client!
Here’s another feather in the cap for the power of social media as a force for marketers and businesses to have to reckon with:
It’s an age-old question that gets aimed at just about everything you do, particularly in business/marketing. Definitely a hot topic as it pertains to social media with regards to the number of Friends, Fans, and Followers that marketers continue to pursue. For now, I suppose the jury is still out – but here’s a great marketoon’ from Tom Fishburne.
Is social media taking our eye off the ball or are we just bad at playing the game?
They’re just beginning and boy is it interesting. The Bing and Yahoo! Search merger is definitely a story to watch, as well as Google’s announcement today of Google Instant. I also just read there’s a giant billboard ad in Times Square taking aim at Eric Scmidt and privacy issues. Craziness.
If you haven’t seen this presentation from Reed Hastings (CEO, Netflix). Please check it out, it’s long, but speaks volumes, and definitely makes you think about your own company culture. Great stuff.
If you’re looking for some great summer business reading, check out Rework, brought to you by Jason Fried and David Heinemeier Hansson, the founders of 37 signals.
Brilliant insight communicated in a profoundly simple way. Perfect for entrepreneurs or business managers looking to overhaul a department or put a new spin on going to market. If you’re not familiar with 37 signals’ software product line, you should check them out. We’ve used the Basecamp product extensively at H9 Marketing to aid in project management – and once I learned this Company had written this book, I just had to read it.
In 2008, h9 marketing worked on a promotional project with Professor and Marketing Author, Dr. Neale Martin. Dr. Martin’s book, “Habit: the 95% of Behavior Marketers Ignore” deftly mixes classic consumer behavior with up to date research on neurology and unconscious behavior. Understanding these latest discoveries has huge implications for marketers going forth.
Tomorrow at Kennesaw State University, Dr. Martin is conducting a one-day symposium titled “The Force of Habit: Demystifying Unconscious Consumer Behavior.”